Best Seller
Heineken Experience Entry Tickets with 2 Drinks
Immerse yourself in the world of Heineken with a full self-guided brewery tour, interactive exhibits, and 2 complimentary beers.
1.5–2 hours · 2 complimentary beers
From€24,95
Book NowBook Your Heineken Experience
Amsterdam's #1 brewery tour. Best prices, skip the line.
4.6/5from 33K+ reviews•Loved by 49M+ guests•Instant confirmation•24/7 support
TL;DR: Visiting the Heineken Experience
Ways to explore
Self-guided interactive experience through the historic Heineken brewery with audio guide in 8 languages.
Access guarantee
Pre-booked tickets ensure your entry. Essential during peak tourist season — time slots sell out fast.
Queues & access
Skip-the-line with online tickets. Security checks are mandatory for all visitors at the entrance.
When to book
Book as early as possible. Time slots fill quickly, particularly in summer months and weekends.
Good to know
18+ only. Valid ID required. The experience lasts 1.5–2 hours. Some areas include stairs and tight spaces.
Heineken Experience Tickets
9 unique experiences · From €24,95
Which Heineken Experience is best for you?
Compare all tickets side by side
Best for
Visitors who want a full brewery tour with included tastings
Highlights
- ✓Live English presentation
- ✓Multilingual audio guide
- ✓2 complimentary Heinekens
- ✓4D 'Brew Your Ride' experience
Why choose this
Learn brewery history, enjoy tastings, and explore at your own pace with audio guidance
Book Now →Best for
Visitors who want a premium brewery experience with city views
Highlights
- ✓Full self-guided brewery tour
- ✓Exclusive rooftop terrace access
- ✓Panoramic views of Amsterdam
- ✓3 complimentary Heinekens
Why choose this
Combine Heineken insights with panoramic Amsterdam views and an extra drink on the rooftop
Book Now →Best for
Visitors who want to pair brewery fun with scenic canal views
Highlights
- ✓Full self-guided brewery tour
- ✓75-minute glass-roof canal cruise
- ✓Multilingual audio guide on boat
- ✓Amsterdam landmarks from the water
Best for
Visitors who want brewery, cruise, and snacks in one combo
Highlights
- ✓Full self-guided brewery tour
- ✓75-minute glass-roof canal cruise
- ✓Dutch snackbox on board
- ✓Multilingual audio guide
Best for
Football and beer fans who want two legendary Dutch experiences
Highlights
- ✓Full self-guided brewery tour
- ✓Johan Cruijff ArenA stadium tour
- ✓Access to locker rooms, tunnel & pitch
- ✓Gallery of Fame
Best for
Visitors looking for a unique frozen adventure with brewery insights
Highlights
- ✓Full self-guided brewery tour
- ✓Skip-the-line Icebar Amsterdam entry
- ✓3 drinks served in ice glasses
- ✓Thermal coat & gloves provided
Best for
Art lovers and brewery fans wanting culture and craft in one day
Highlights
- ✓Full self-guided brewery tour
- ✓Moco Museum entry
- ✓Banksy & modern art exhibitions
- ✓Immersive digital art rooms
Why choose this
Pair modern art with historic brewing for two must-see Amsterdam highlights
Book Now →Best for
Visitors who want celebrity selfies plus brewery insights
Highlights
- ✓Full self-guided brewery tour
- ✓Madame Tussauds Amsterdam entry
- ✓Celebrity wax figures & selfies
- ✓Both attractions within walking distance
Why choose this
Cover two iconic attractions within walking distance, upgrade options available
Book Now →Best for
Beer enthusiasts who want exclusive behind-the-scenes access
Highlights
- ✓Personal guide throughout
- ✓Behind-the-scenes brewery access
- ✓Secret hidden bar visit
- ✓5 premium beers with food pairing
Why choose this
Personal guide, hidden bars, 5 premium beers with food pairing — the ultimate Heineken experience
Book Now →What to Expect
9 highlights of the Heineken Experience
1/9
Why Book With Us
Skip the Line
Walk right in with priority access. No queues.
Best Price Guarantee
We match any lower price you find.
Instant Confirmation
E-tickets delivered instantly. No printing.
Free Cancellation
Cancel free up to 24 hours before.
What our guests say
4.6
33,190+ reviewsTrustpilot 4.5/5
Loved by 49 million+“I caught myself talking to a statue because the realism is so uncanny. The whole experience is incredibly immersive and well done.”
Hourdeaux Lea
Paris, France
“We were with friends and it was fun. The interactive exhibits are great and the beers at the end make it even better. Highly recommend!”
Nataliia Zymovets
Kyiv, Ukraine
“It's very easy and safe to book tickets with this site. Everything was well organized from start to finish. Will definitely use again.”
Siena Luigi
Rome, Italy
“The building looks amazing. The history is fascinating and the beer tasting at the end was the perfect way to finish. Great experience overall.”
Kaspar Mooses
Tallinn, Estonia
“The building is very beautiful. Enjoyed the self-guided tour and the interactive stations. Only wish there were more tasting options.”
Frank Vitt
Berlin, Germany
“Well organized, easy to arrive and easy to board. The canal cruise after the brewery was the highlight of our Amsterdam trip.”
André Mauricio
São Paulo, Brazil
“Great tour at the Johan Cruyff Arena. Combined with the Heineken Experience it makes for an incredible day. Perfect for football fans.”
Marcos Moreno Valle
Mexico City, Mexico
“Wonderful experience but a little more details on the meeting point would help. The tour itself was amazing and very interactive.”
Reem
Dubai, UAE
Plan Your Visit
Opening Hours
Sun–Thu: 10:30–19:30 | Fri–Sat: 10:30–21:00 | Dec 24, 25, 31: 10:30–16:00
Location
Stadhouderskade 78, 1072 AE Amsterdam
Duration
1.5–3.5 hours depending on ticket type
Age Requirement
18+ only. Valid ID required.
Getting There
Trams 1, 7, 19, 24 · Metro 52 · 15 min walk from Centraal Station
What to Bring
Valid ID, comfortable shoes, your e-ticket on phone
Stadhouderskade 78, 1072 AE Amsterdam
Trams 1, 7, 19, 24 · Metro 52 · 15 min walk from Centraal
Frequently Asked Questions
You can book tickets directly through our website. Select your preferred tour, choose a date and time slot, and complete the payment. You will receive a confirmation email with your e-tickets.
All tickets are non-refundable. We are unable to provide refunds, including for circumstances beyond your control such as transport issues or personal emergencies. However, we may be able to reschedule your booking to another date — please contact us as early as possible.
Yes, you can reschedule your ticket up to 1 hour before your booked time slot. Use the self-service rescheduling link in your confirmation email, or contact our support team. Changes are subject to availability.
You can purchase up to 25 tickets in a single transaction. Please note that group bookings are not available on Saturdays due to high demand. For larger groups or private experiences, contact the venue directly.
Yes, the Heineken Experience offers gift cards. You can choose from several tour options and select the number of tickets to gift. The recipient receives a voucher code to book their preferred date and time. Gift cards are valid for 2 years from purchase.
We accept all major credit and debit cards, as well as popular online payment methods supported by the ticketing platform, including iDEAL, PayPal, and Apple Pay. The venue itself is cashless for any on-site purchases.
No, you can show your ticket on your smartphone or tablet screen. The unique QR code on each ticket can be scanned directly from your device.
Ready to Experience Heineken?
Heineken Experience tickets sell out fast, especially during weekends and holidays